Branding has become a hot topic in the marketing and communications world. But, do we really know everything that the word “brand” means?
This presentation will reveal the different parts of a brand, what brand identity means, and how to build a strong brand.
Christine Sheller, the Creative Director for Susquehanna International Group will present the session.
You will get CEO credit for attending this event and it will be a great way to learn about brand identity from a professional.
This event is supported by The Department of Culture and Communication, The Creating Excellent Organizations Program, and The Drexel Marketing Association.
| Date: |
Wednesday, March 3, 2010
|
| Time: |
6:00pm – 7:30pm
|
| Location: |
Academic 107
|
Any questions? Please contact Katie Ludgate at kludgate@gmail.com
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