A View from the Top with Hugh Long

Date: March 31, 2010
Time: 6:00 p.m.
Location: AJ Drexel Gallery
Main Building, 3rd floor

Networking reception follows.

To register: http://www.lebow.drexel.edu/event/long

Last January, Hugh Long presented his experience as a Wachovia executive during the recent economic turmoil.

On Wednesday, March 31, Mr. Long will return to LeBow College of Business to discuss the current state of the economy and changes in banking in the past year.

Mr. Long is currently the Regional President for Pennsylvania and Delaware, and Executive Vice President for the Eastern Community Banking Group. He has been with Wachovia since 1973.

This past Tuesday, March 2, the Drexel Finance Association (DFA), Drexel Investment Group (DIG) and Undergraduate Career Services hosted its annual Top Finance Co-op Employer Event.

Representatives from Susquehanna International Group (SIG), Goldman Sachs Private Wealth Management*, PENN Capital Management, CIGNA, New York Life, and Northwestern Mutual presented on the benefits of their company’s respective Co-op program. For the latter part of the evening, students were invited to network and learn more about these great opportunities.

Attendance was extremely high, so on behalf of all the sponsoring organizations, we hope you enjoyed the event and continue to take advantage of the College’s great networking and recruiting resources.

*In attendance, but did not present on behalf of the company–networking only

Branding has become a hot topic in the marketing and communications world. But, do we really know everything that the word “brand” means?

This presentation will reveal the different parts of a brand, what brand identity means, and how to build a strong brand.

Christine Sheller, the Creative Director for Susquehanna International Group will present the session.

You will get CEO credit for attending this event and it will be a great way to learn about brand identity from a professional.

This event is supported by The Department of Culture and Communication, The Creating Excellent Organizations Program, and The Drexel Marketing Association.

Any questions? Please contact Katie Ludgate at kludgate@gmail.com

Come out and join the DMA at our upcoming General Body Meeting. At this meeting we are going to have a special guest speaker. Brian Krick, the Vice President of Search Engine Marketing for Razorfish will be joining us and giving a presentation on “Search Engine Marketing: Capitalizing on Consumer Demand”. This should be an exciting look into the work of Search Engine Marketing.

We will also be going over upcoming events, AMA, and Lebow College of Business Accepted Students Day. We hope to see everyone at 7pm in Matheson 109.

On Wednesday February 24, the Drexel marketing Association held its first ever Professional networking Event. The event gave students the opportunity to mix and mingle with professionals from the top marketing and media companies in Philadelphia.

The event was a huge success. We had 40 Drexel Students and marketing professionals attend the event. The event was such a success, that we are going to make this an annual affair with the DMA, and possibly, twice a year for students just starting out on Co-op.

Be sure to keep up with Drexel Marketing Association via Lebow Ticker, The Drexel marketing Association’s Facebook pages, and our DMA Blog. Stay tuned for pics from the event to be uploaded soon.

Anyone wishing to learn for about Drexel Marketing Association can contact Krupa Desai at krupa6789@gmail.com

Come dressed to impress and promote yourself while learning about the various opportunities for co-op and full-time employment!

Add it to your Facebook Calendar: http://www.facebook.com/event.php?eid=311861333751&index=1

***Free food and drinks will be provided! Attire is business casual minimum with a business professional dress preferred.***

If you are interested in the even please follow the link to register. https://www.lebow.drexel.edu/Event/2862

For any questions about event, contatc Rita Di Carlo
rita.michelle.crane@drexel.edu